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Growth Marketing Manager eCommerce (m/f/d)

General information

Job Title
Growth Marketing Manager eCommerce (m/f/d)
Ref #
709
Location
Munich, Berlin
Company
PAYBACK GmbH
Job Area
Marketing & Digital
Job Type
Professional

Description & Requirements

Most people are familiar with the term PAYBACK. We'd love to introduce ourselves to you in a bit more detail. You probably know PAYBACK—either from the question at the checkout or through our widely used shopping app. And of course, we hope you answer with "Yes" at the checkout, because with us, you collect more than just °Points. Whether you're a customer, partner, or colleague: with PAYBACK, every action becomes a rewarding experience.

PAYBACK is the leading loyalty program in Germany and one of the largest and most effective marketing platforms in the world. As a pioneer of the data economy, we develop all technical solutions ourselves right here in Munich. Development is something you can do with us, too—both for yourself and together with us for the PAYBACK program.

 We’re excited to meet you!


YOUR TASKS

  • Together with your team, you are responsible for the planning and implementation of all CRM and marketing activities within the PAYBACK channels, with the goal of developing e-commerce customers throughout their entire lifecycle
  • You focus on relevance, performance, and efficiency, analyzing and optimizing measures accordingly
  • You dive into detailed analyses, but also design and present the "big picture"
  • You are the internal interface for strategic projects and work closely with Key Account Management to successfully advance PAYBACK's digital business


YOUR PROFILE

  • You have a marketing background and several years of experience in CRM or performance marketing (ideally with an eCommerce, app, or gaming focus)
  • You are confident in project management
  • You are familiar with common digital KPIs and can quickly and accurately analyze them, deriving strategic optimization measures
  • You enjoy working with details and have a strong analytical mindset with a high focus on goals and results
  • You are fluent in German or English
  • Ideally, you are passionate about the latest trends and benchmarks in the field of loyalty and CRM


OUR OFFER

  • Grow like a Pro: Continue your education with individual training, grow with us, and shape our shared future
  • Tasty Breaks: Every visit to our dining room feels like a vacation in Italy - of course, also vegetarian or vegan
  • Do it your way: Your own children’s room, flexible working hours, 30 days of vacation, and up to 3 days of home office per week
  • Move it, move it: Our bonus program for your well-being - have fun in our 24/7 gym and take care of your body and mind during our health weeks
  • Get Together: Get to know and appreciate your colleagues - in the game room, at Mystery Coffee, our popular social days, at our ski events and festive highlights such as Christmas parties, summer festivals, and team events
  • Easy Going: Not only do people like to come to us, but it’s also affordable - we cover the cost of your Germany ticket
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