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Marketing Manager - Gamification (m/f/d)

General information

Job Title
Marketing Manager - Gamification (m/f/d)
Ref #
Job Area
Marketing & Digital
Job Type

Description & Requirements

PAYBACK is a top player in data-driven marketing worldwide. With the ability to develop digital business models and implement technical trends, we are one the leading companies in the data economy. All technical solutions of the PAYBACK program are developed invented and implemented in Germany. Therefore we provide the latest technologies and have cross-functional and agile teams.

You want to take responsibility and collaborate your ideas to our unique product? You are ambitious and eager to and move things further? Then you are exactly right with PAYBACK. We are looking forward to you getting to know you.


  • You implement creative and popular game mechanics for our partners in the PAYBACK App, ensuring that our partners shine!
  • Your goal is to elevate the brand awareness and sales promotion of our partners to a new level
  • You will be responsible for the entire project, from the initial marketing idea to the final evaluation and continuous development
  • In the operational implementation, you act as a central point of contact between internal teams and external agencies and service providers


  • You have a degree in business administration with a focus on marketing (CRM/direct marketing) or a comparable field of study
  • You have an affinity for apps, games, and an interest in new trends and innovations
  • You are excited about interpreting and using games as a marketing tool
  • You enjoy project management, managing interfaces, and overseeing agencies
  • You are well-organized, like to work independently, and enjoy managing multiple campaigns simultaneously
  • You have a positive attitude towards complex processes and can also get enthusiastic about technical topics
  • You can work with great attention to detail in operational execution, but you also want to think conceptually and independently
  • You are communicative and confident in presentations
  • You see yourself as a team player
  • You have good German and English skills, both written and spoken


  • Grow like a Pro: Continue learning through individual professional development, grow with us to shape our future together
  • Tasty Breaks: Every visit to our ESSZIMMER tastes like a short visit to Italy – also for vegetarians and vegans
  • Do it your way: In- house KINDERZIMMER, flexible working hours, 30 vacation days and up to 2 days working from home per week
  • Move it, move it: Our bonus program for your well-being - have fun in our 24/7 TURNHALLE and enjoy our goodies for your body and mind during our health weeks
  • Get Together: Meet and spend leisure time with colleagues – in our SPIELZIMMER, at a Coffee Date, be part of our popular Social Days, ski events and seasonal highlights such as Christmas parties, summer parties and team events
  • Easy Going: Coming to the office is not only fun, but also affordable - we cover the costs of your "Deutschland-Ticket"