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Internship Programmatic Advertising (m/f/d)

General information

Job Title
Internship Programmatic Advertising (m/f/d)
Ref #
Job Area
Marketing & Digital
Job Type
Working Student / Intern

Description & Requirements

PAYBACK is a top player in data-driven marketing worldwide. With the ability to develop digital business models and implement technical trends, we are one the leading companies in the data economy. All technical solutions of the PAYBACK program are developed invented and implemented in Germany. Therefore we provide the latest technologies and have cross-functional and agile teams.

You want to take responsibility and collaborate your ideas to our unique product? You are ambitious and eager to and move things further? Then you are exactly right with PAYBACK. We are looking forward to you getting to know you.

NATURALLY, we don't just live diversity. We celebrate it! Will you join us? We are already looking forward to getting to know you!



  • You will be responsible for the implementation of programmatic advertising campaigns for PAYBACK and partner companies via various channels such as display, social media (Meta, TikTok) and internal booking systems
  • You prepare programmatic campaigns for booking
  • You check and support the creation and briefing of advertising media, e.g. visuals, texts, tracking links, targeting
  • You create regular reports and analyses according to performance-relevant key performance indicators
  • You support our marketing and sales managers with offers and presentations
  • You communicate with internal interfaces and coordinate with them on campaign implementation



  • You are studying economics, business informatics, marketing, communication science or a comparable course of study
  • You have a high affinity for the internet and an interest in programmatic advertising, online marketing and digital advertising
  • You work in a structured, independent and reliable manner
  • You are confident in dealing with numbers and have already acquired basic Excel skills
  • Your German and English skills (written and spoken) are very good
  • You have at least 6 months time


  • Your creative breaks: Play FIFA, indulge in Mario Kart, or smash table tennis balls! We even have an all-day coffee and water flat rate
  • Student snacks: Tastier than the cafeteria, more choices than the shared kitchen in your apartment – that's our ESSZIMMER. Of course, we cater to vegetarian or vegan preferences too
  • Stay flexible: For student employees, we offer various time models ranging from a relaxed 32 hours to an active 80 per month. Mandatory and voluntary internships are welcome, and we also consider requests for bachelor's or master's thesis
  • Move it, move it: Our well-being bonus program – enjoy our TURNHALLE and take care of your body and mind during our Health Weeks
  • Get Together: Expand your network and connect with many other students during a coffee date or at our monthly Students Get-Together
  • Easy Going: Come as you are – as long as you come. The flat-rate travel allowance makes it easy for you

And now it's your turn!

Please upload your complete application documents including cover letter, CV, references, certificate of enrollment (working student activity & compulsory internship) and details oft the exact period of employment.