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Senior Marketing Manager E-Mail (m/f/d)

General information

Job Title
Senior Marketing Manager E-Mail (m/f/d)
Ref #
Job Area
Marketing & Digital
Job Type

Description & Requirements

PAYBACK is a top player in data-driven marketing worldwide. With the ability to develop digital business models and implement technical trends, we are one the leading companies in the data economy. All technical solutions of the PAYBACK program are developed invented and implemented in Germany. Therefore we provide the latest technologies and have cross-functional and agile teams.

You want to take responsibility and collaborate your ideas to our unique product? You are ambitious and eager to and move things further? Then you are exactly right with PAYBACK. We are looking forward to you getting to know you.

We are looking for temporary and permanent colleagues.


  • You will be part of one of the most professional email marketing teams in Germany
  • In this role, you will plan, coordinate, and implement more than 700 campaigns annually for our PAYBACK partners together with our team, extracting the maximum potential from the campaigns through tests, analyses, and optimizations
  • Additionally, you will be responsible for exciting projects aimed at continuously improving our campaigns and processes through increased automation and personalization
  • You will work closely with colleagues from various internal departments as well as with our agencies and service providers



  • You are passionate about email marketing and CRM and have relevant professional experience in these areas
  • TKP, CTR, and HTML are not foreign words to you; you are interested in technical connections and quickly get familiar with new marketing tools
  • You have a structured working style, are detail-oriented, and are not intimidated by complex processes
  • You love tackling tasks, have strong communication skills, and are results-oriented
  • You have a completed university degree with a focus on marketing or a comparable qualification
  • You have good German and English language skills, both written and spoken



  • Grow like a Pro: Continue learning through individual professional development, grow with us to shape our future together
  • Tasty Breaks: Every visit to our ESSZIMMER tastes like a short visit to Italy – also for vegetarians and vegans
  • Do it your way: In- house KINDERZIMMER, flexible working hours, 30 vacation days and up to 2 days working from home per week
  • Move it, move it: Our bonus program for your well-being - have fun in our 24/7 TURNHALLE and enjoy our goodies for your body and mind during our health weeks
  • Get Together: Meet and spend leisure time with colleagues – in our SPIELZIMMER, at a Coffee Date, be part of our popular Social Days, ski events and seasonal highlights such as Christmas parties, summer parties and team events
  • Easy Going: Coming to the office is not only fun, but also affordable - we cover the costs of your "Deutschland-Ticket"