PAYBACK GROUP

As a Performance Marketing Manager, you will be responsible for planning, implementing, and optimizing our performance-driven marketing activities across various PAYBACK business areas such as the PAYBACK app, PAYBACK American Express credit card, online shopping, and rewards shop. In a small team, you will take on a lot of responsibility and enjoy a high degree of freedom and impact.

YOUR TASKS

• Develop and implement paid marketing strategies across key channels such as Meta, Google, Apple, TikTok, programmatic, and partnerships
• Budget planning and responsibility including forecasting, cost control, and KPI-based allocation
• Performance-driven campaign management to achieve goals such as app installs, credit card sign-ups, shop conversions, and reward sales
• Agency management: briefing, coordination, KPI discussions, and quality control of external service providers
• Analysis & reporting: create regular performance reports, derive data-driven optimization measures, and present results
• Cross-functional collaboration with product, data, and creative teams to optimize funnels, develop high-performing creatives, and improve the customer journey
  

YOUR PROFILE

• Degree in business administration, marketing, data analytics, or a comparable qualification
• Several years of experience in paid/performance marketing, ideally in app marketing, financial products, or e-commerce
• Solid knowledge of relevant advertising platforms (Apple Search Ads, Google Ads, Meta Ads, programmatic)
• Strong analytical skills and experience with tracking, attribution, and reporting tools
• Structured, independent working style and deep understanding of performance metrics
• Experience managing external agencies and service providers
• Strong communication skills, hands-on mentality, and high quality awareness
• Fluent in English, german would be helpful 

OUR BENEFITS

• Tasty Breaks: Delicious meals in our ESSZIMMER – vegetarian or vegan options available, many free of charge
• Move it, move it: 24/7 access to our TURNHALLE gym – we cover the costs for you
• Do it your way: Flexible working hours, 30 days vacation, up to 2 days home office per week
• Easy Going: Germany Ticket included
• Get Together: Team events, social days, ski trips, and more
• Grow like a Pro: Individual training and development opportunities
• Good Vibes: Dogs are welcome!

PAYBACK is Germany’s leading bonus program and one of the largest and most powerful marketing platforms worldwide. As a pioneer of the data economy, we develop all technical solutions ourselves here in Munich. Development – that’s something you can do with us too: develop yourself and, together with us, the PAYBACK program.

Interested? We look forward to your application!

PAYBACK values diversity – come as you are.